
Valuable
"There is so much emphasis put on [website] design, whereas I think the photography trumps all that," Haggart explains. In his opinion, art buyers are looking for "a signature style," something unique that people connect with and that distinguishes one photographer from the rest. The best websites are transparent venues for that style. "I want these portfolios to be like your black leather portfolio; they just hold the pictures and make it easy to look at them," -Robert Haggart
Robert Haggart is the creator of "APhotoFolio.com" which is an online company that promotes the work of current photographers. He began his career working at Mens Journal but proceeded to do bigger and better things. Haggart left the Journal because he wanted to help photographers and in his words, " Push the photo industry to what he thought was the right direction." With this idea, he introduced himself to two very important people, Erik Dungan and Mike Caston which are the creators of BigFolio.com. In January the three became business partners and put together all of the details necessary to start their company. Haggart discovered that two designs would be appropriate for his site because he felt that photographers either liked big and bold, or simple and clean. Their website was made so that each photo on their flash sites can be linked to individually. They even have a website that is iPhone-friendly version, since iPhones don't support Flash. To have your website be shown through APhotoFolio, you must pay the high price of 1,000 plus $17 a month for hosting fees.
I found this article interesting because i also feel the Internet is an awesome way to have your work noticed. I'm glad that people are taking the initiative to try and help artists like myself. I'm just getting used to the whole "blog" thing and it's taken some getting used to. I definitely see the importance of knowing how to present yourself and your work over the Internet.
Johnson, Miki. "A New Online Portfolio Option". Popphoto.com. 04 Aug 08. 2 Oct 10.
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